Maria Guta
Beauty Lies In The Phone Of The Beholder, 2019
Single-channel video with sound, HD, 4’10”
Edition 2/6
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Beauty Lies In The Phone Of The Beholder is a 5 minute animated GIF consisting of 636 slides, exclusively created with a smartphone and edited in five different beauty apps. The sound is 95% generated by random computer algorithms and edited by music producer FlexFab; the voice is 'English US Laura' from an online text-to-speech 'with natural voices' program.
I SCRUTINISE THE CONSTRUCTION OF THE ONLINE PERSONA AS A STRATEGIC FORM OF BOTH PRIVATE AND PUBLIC IDENTITY.